Sell More Without Working Harder (Leamington Spa)

A business talk by Helen Evans on building a predictable sales process instead of founder-dependent selling, hosted by The 51% Club in Leamington Spa.

Helen Evans of Business Growth Support Services leads a session on moving founder-led businesses from relationship-led, founder-dependent selling to a predictable sales process built around how customers buy. Drawing on nearly three decades in sales at organisations including WSP, Capgemini Engineering and Babcock International, she argues that most sales problems are leadership problems and that the fix is design rather than more effort. The talk runs for two hours and is hosted by The 51% Club, a community for women building businesses and creative careers.