Email marketing that actually gets read

A hands-on 90-minute workshop for Eastbourne business owners on writing marketing emails people open and act on, using Klaviyo and AI tools.

This working session for up to eight participants covers why most marketing emails go unread, subject lines and preview text that earn opens, and writing emails that move readers towards buying. Attendees learn to use Klaviyo's flows and segmentation, draft with AI tools such as Claude and ChatGPT, and set up welcome, nurture and re-engagement sequences. The session runs 9:30 to 11:00am and each participant leaves with a plan for their next 90 days of email activity.